Florestone Saflor Recess Receptors w/the Edge

Florestone

Keidel is proud to present this decorative Shower Base, by Florestone. The 3636-1 is made from premium materials, this Shower Base offers great function and value for your home. This fixture is part of Florestone's Collection, so make sure to check out other fixtures to accessorize your room.

The company was founded in 1947, in Oakland, CA, by Ray and Ann Flores. First known as "Pacific Cement Laundry Tray Company", its sole product was cement laundry trays. Ray and Ann had a simple approach to doing business: "You stand behind your product and you take care of the customers." This attitude later proved to be a formula for success. In 1958, terrazzo shower receptors and mop sinks were added to the product line. The success of this addition changed the focus of the company. It also prompted a renaming of the company to, Florestone Products Company. The new name was a combination of "Flores", the family name, and "stone", the new successful product line. Now, with the family's name on every unit, quality and service became a matter of personal pride. In 1965, Florestone became one of the first manufacturers of compression molded shower receptors, mop sinks and laundry trays. These new products initiated an era of unprecedented growth for the company, as builders throughout the nation adopted compression molded receptors as a standard for new home construction. Ron Flores, in 1974, further expanded the product line to include gel coated fiberglass reinforced bathtubs, showers, tub/showers and whirlpools. The success of this addition lead to further expansion into special needs products. Since the early 1990's, Florestone has been an industry leader in developing products which meet the requirements of The Americans with Disabilities Act (ADA) and California Title 24. Today, Florestone continues to evolve and grow. In 1992, the company added a distinctive line of acrylic bathtubs, whirlpools, shower receptors and utility sinks. The latest addition to the growing product line occurred in 1996, when shower doors were added to meet the needs of Florestone customers. The late 80's found Florestone out growing its Union City, CA manufacturing plant. Due to rapid growth, the company added a second manufacturing facility. Madera, "The Heart of California," was chosen because of its centralized location. Located along highway 99 on fifteen acres and with three times the production capacity, the company is well positioned to service its distributors which cover alll fifty states and Canada. The Union City facility now serves as Northern California distribution center for San Francisco Bay area. In 1992, a third distribution center was opened in Sacramento, CA, to service customers in the Sacramento Valley Area and Western Nevada. In early 1991, Ray and Ann retired. Today that "simple approach to doing business," is being carried on by their son, Ron Flores, President/Chief Executive Officer, and their daughter, Carol Flores Deaver, Secretary/Chief Financial Officer, and the loyal members of the Florestone Family.